- Citing Quotes: Use italics for emphasizing a quote or a significant phrase.
- Introducing Terms: Italics are often used to introduce new terms or concepts that may need further explanation.
- Highlighting Emotions or Thoughts: When conveying thoughts or feelings, italics can provide an emotional depth to the message.
For instance:
- “This product is perfect for those who want to simplify their workflow.” In this example, the italics emphasize the word “perfect,” highlighting its importance.
3. Using Font Size to Create a Visual Hierarchy
The size of your text plays a critical role in creating a visual hierarchy. By adjusting the font size, you can control which parts of your content draw the most attention. Larger text naturally attracts the reader’s eye, so use it strategically to make headings, subheadings, and key points stand out.
